How to Run Virtual Events that People Actually LOVE

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About this session

Virtual events emerged as a core part of many marketing programs in 2020 as a fresh new way to engage both prospects and customers. The problem is, many events didn't end up feeling fresh nor engaging. So what does it take to run an amazing virtual event that attendees and speakers LOVE being a part of? How do we avoid falling into the trap of just trying to recreate live events digitally?

Join this group of award-winning B2B marketers who have created virtual event experiences that lived up to the hype, and then some! Discover what they've learned about how to plan for a great virtual event, what types of experiences attendees preferred, how to foster networking and live engagement, and what new technologies are helping to deliver experiences that are great for attendees, speakers, and your own pipeline.

Meaghan Kay

Meaghan is the Director of Brand Marketing at Axonify where she leads a team of talented marketers focused on Events, PR, Social Media, Influencer and Analyst Strategy.

Sruthi Kumar

Sruthi Kumar is the Associate Director of Field & Partner Marketing at Sendoso, the leading Sending Platform. As the first marketing hire, she built the company’s marketing program from the ground up and often shares her insights as a speaker on webinars and at events.

Eric Langhoff

An Addy award-winning video marketing creator and live production expert, Eric Langhoff is an accomplished audio/visual producer with over nine years of experience in video development.

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